Recently, producer TG Vishwa Prasad said in an interview that the overall pre-release business of The Raja Saab is not along the expected lines. He hinted that the project was expected to give better results when it was launched three years ago. Since then, the streaming business has seen a decline. Amidst growing chatter online on The Raja Saab, here is what the producer said, issuing a clarification.
"There’s a lot of noise around the business of our biggest film. We don’t discuss internal spends or numbers publicly. What truly matters to us and the fans is the theatrical impact. Post release, we will officially share the worldwide box-office figures. Cinema moves in phases. Today, the non-theatrical market is going through a natural correction, while theatres continue to deliver the real verdict. Even in this phase, our film has secured the highest non-theatrical value available today. Comparisons are unnecessary. The Raja Saab is a massive horror-fantasy crafted to roar in theatres. Let the screens speak."
The Raja Saab will debut in theatres with the evening premieres of January 8, 2026.
