Chiranjeevi launched the audio cassettes and CDs of nephew Allu Arjun’s latest film, Parugu that is directed by Bommarillu Bhaskar. The function took place at Durgam Cheruvu.

“The film industry is all about directors now days” Chiranjeevi said “Bhaskar’s Bommarillu had a great script and I also liked the script of Parugu. When I asked Bunny (Allu Arjun) on whether he would show his six pack abs this time too he just said that he wanted to be nominated as the best actor this time round. Now I am announcing that with this film Allu Arjun will win the best actor award. Manisharma is a very talented musician.”

“The film’s songs are situational and carry the story forward. Parugu is an emotional entertainer” producer Dil Raju said.

“This is my career’s best role” character actor Prakash Raj said “every parent with daughters will identify with this film. Parugu is about a father-daughter relationship. Arjun had matured a lot as an actor with Arya. Parugu will prove him a good actor. Dil Raju and Bhaskar have always made socially relevant films about human values.”

“I invited Chiranjeevi to this function as I want this film to be a milestone in my career.” Lead actor Allu Arjun said “I have done my best and am confident of the film’s success. Bhaskar is very talented and a hard worker. This is the first time that Manisharma has provided the music for my film.”